allora labs new landing page

When Upshot rebraned to Allora Labs I was tasked with designing the new landing page from scratch. Here you will find the desktop, mobile and wireframes for this project. I also came up with the first original logo for the first name the team was going to go with which was "Symbolic"

summary

I worked with leadership and copy to come up with the new landing page layout, story and visual designs.

role

Design the new Allora Labs landing page.

process

Starting off from the kick-off meeting; I jumped into creating some wires for the desktop version for the new layout. Once the team signed-off on the wire frames, I did the visual design for the desktop and mobile versions.